Aardman’s ‘Morph’ is a serious trip down memory lane for me – a real childhood favourite on SMart, and an immortal TV icon. Animation studio Aardman have previously released ‘Face Bomb’ stickers for iMessage to celebrate 40 years of animation history in 2016:
Now, they have released ‘eMorphjis’ for iMessage as animated stickers that can be sent as emojis or incorporated into photos:
The Face Bomb sticker pack looks like it works better as face filters on photos, rather than emojis. What makes Morph so perfect for this social campaign is his recognisable face and adorable emotive expressions. Also, Morph as a character is a universal face that on TV often replied to presenter Tony Hart in gobbledygook, but with meaningful gestures that could be understood by all ages and languages.
Morph co-creator Peter Lord made each of the emojis from modelling clay before graphics and animations were added:
When someone said to me; ‘We could do Morph emojis’ it was like this huge lightbulb going on. Of course. That’s just perfect! Morph has a lovely round face and he does great expressions; he really is like a living emoji. Who wouldn’t want Morph’s happy (and sometimes grumpy) face all over their messages? Bless him. So I jumped on the idea, and I’m so happy with the way they’ve worked out, they’re really funny and charming.