ELO is a teddy bear that links hospitalised children with the love that is part of their lives.
Got to love a bit of social design! Cute idea.
Produced by Michael Medla & Michael Schulte, from the German radiostation BAYERN 3.
I am a tad late with the World Cup final post, but this did make me giggle!
I couldn’t care less about the world cup, but I definitely care about another hilarious Old Spice ad, with lots of screaming.
Some people see children as grown ups.
Help us stop child abuse. safernet.org.br
Advertising Agency: Propeg, Brazil
Creative Directors: Ana Luisa Almeida, Mauricio Passarinho
Art Directors: Mauro Martins, Seiki Fabricio
Copywriter: Mauricio Oliveira
Retoucher: Cristian Girotto
Photographer: Quentin Curtat
MUA: Alexandra Hannoun
Additional credits: Vitor Barros
Published: February 2013
This is so weird … so eerie. I think the second one is the best. Really good idea for a campaign.