The Other Amazon Agency finds people who share its famous-name problem

The Mistaken Identity Project from Amazon Advertising on Vimeo.

Sharing a name with a celebrity has got to be a blessing and a curse. But it can also make you mildy famous. Lynda Pearson and Millie Olson co-founded Amazon Advertising, an agency based in San Francisco. In the video below, they explain that while they and the e-retail juggernaut have filed seperate trademarks that keep each from encroaching on one another’s business, it’s gotten harder to maintain an identity as the Amazon that’s not THE Amazon.

“We just didn’t know they were going to take over the entire world,” Pearson says.

 

Such an obvious concept, but hilarious! “You’re not amazon.com?!”

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