New Volkswagen Advert: Think Blue

A new advert to demonstrate our fuel-saving Start/Stop technology – which automatically switches off the car’s engine when stationary available across the Volkswagen range.

Client: Volkswagen
Communications Manager: Natalie Lamont
National Communications Manager: Kirsten Stagg
Marketing Director: Rod McLeod
Project: Think Blue
Agency: Adam&EveDDB, London
Executive Creative Director: Jeremy Craigen
Creative: Nikki Lindman
Creative: Toby Brewer
Planner: Tom Lloyd
Media Agency: Mediacom
Media Planner: Chantelle Ratner
Agency TV Producer: Lucy Westmore
Account Director: Jaimie Jennings
Managing Partner: Jonathan Hill
Business Director: Paul Billingsley
Account Manager: Tom Trevelyan
Production Company: Outsider
Director: James Rouse
Producer: Benji Howell
Audio Postproduction: Factory Sound
Postproduction: Work Post
Media: TV, Cinema, Online

Amazing! Such a simple concept, but the sleep deprived emotions from the father, and the lip smacking sleepy baby make this.
I don’t have a baby and I can relate to this! Subtle comedy mixed with real life.

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